Jose Auriemo Neto serves as CEO of JHSF Participacoes, SA. This company develops commercial and residential properties within Brazil. He oversees development of hotels, retail, office buildings, and public development.
Jose manages the large shopping center portfolio for JHSF. These shopping centers are Cidade Jardim located in San Paulo, Metro Tucuruv, Bela Vista in Salvador, and Ponta Negra in Manaus.
In 2009, managed the first retail development of a mall for JHSF. The Ciade Jardim shopping center brought several exclusive stores to Brazil. These stores were Hermes, Pucci, and Jimmi Choo. These store brought luxury brands to the Brazilian market. In 2012, the company formed a partnership with Valentino. This brought the first retail R.E.D. Valentino Stores to Brazil.
The Ciade Jarmin shopping center is a scenic upscale shopping mall with rooftop restaurants that overlook the city at night. Outside there are trees and gardens, and inside high end retail stores. Jose and his brother began their real estate company in 1972. They expected it to become one of the biggest real estate developers in Brazil.
Their company was responsible for bringing the mall revolution to Brazil. The first mall they developed was the Metro Santa Cruz Mall in Sao Paulo. This was one of the first malls connected to the local subway station. This provided transportation to many local customers.
Jose took over the company when he was 27 years old. He focused on the high end retail market that lead to the development of many shopping centers in Brazil. Currently, the Brazilian developer plans to build seven duplex apartments in New York City.
They will be a contemporary limestone and brick building with apartments that span 3,700 square feet each. These art deco buildings will be 14 stories in height. One building faces Central Park.